In the busy markets of Edmonton and Calgary, it’s crucial to stand out with business signage, marketing materials, and printing projects. While a strong design is foundational, the right finishes can elevate your sign to the next level to ensure it’s truly unforgettable. At Burke Group, we offer a diverse range of signage finishing options that go beyond standard printing, adding visual intrigue, tactile experiences, and functional advantages to your Edmonton and Calgary print and signage.
From luxurious textures to dynamic visual effects and enhanced durability, explore how these specialty finishes can make your brand truly stand out.
Effect Varnish: The Touch of Luxury
Imagine a sign where certain elements gleam with a high-gloss finish, while others remain elegantly matte, or even like leather beneath your fingertips. That’s the power of effect varnish, also known as spot varnish. This technique involves selectively applying a clear, transparent varnish to specific areas of a print to create stunning visual and tactile contrasts.
- Highlight Key Elements: Use spot varnish to draw attention to your logo, a product image, or a crucial call to action, making it literally shine.
- Create Diverse Finishes: Achieve a luxurious high-gloss look on specific details, or a subtle, sophisticated matte finish on others.
- Replicate Textures: Our advanced printing capabilities allow for spot varnish applications that can replicate textures such as leather, wood grain, water, or condensation, adding a unique dimension to your projects.
Effect varnish is ideal for acrylic, polystyrene, and dibond – substrates that truly showcase the contrast and depth created by effect varnish.
Venticular Lensing: The Illusion of Depth for Your Acrylic Signage
Want to create a true “wow” moment with your signage? Venticular Lensing is a groundbreaking technique that brings images to life with a stunning 3D visual depth effect. This process involves direct printing an image on the back (second surface) of a transparent substrate, typically acrylic. Then, microscopic, clear resin-like droplets are printed onto the front surface, acting as tiny magnifying glasses.
As viewers move past the sign, these printed lenses create an incredible illusion of depth, or even an animation where images appear to change. The printed lenses can cover the entire surface for an immersive effect or be applied to specific areas to highlight particular design elements.
Ventricular lensing is ideal for acrylic substrates, its transparency is essential for this captivating, multi-dimensional effect.

Effect Varnish

Venticular Lensing
Flame Polishing: The Polished Edge for High-End Acrylic Signage
For high-end acrylic signage, the finish of the edges can make all the difference. When acrylic is cut, it often leaves a slightly milky or frosted edge. Flame Polishing is the solution to this, transforming those edges into a pristine, glass-like finish that perfectly matches the clarity of the acrylic’s face.
By applying a blow torch to the edge of the acrylic, the surface of the cut marks is melted just enough to become smooth and clear. This subtle yet significant detail instantly elevates the quality and professionalism of your acrylic signs, delivering a truly refined and luxurious appearance.
Flame polishing is ideal for acrylic substrates – enhancing its inherent elegance and ensuring a flawless presentation for your premium signage.
Heat Bending: Shaping Your Signage for a 360-Degree Impact
Ready to break free from flat signs? Heat bending allows the transformation of rigid substrates into dynamic, multi-dimensional signage solutions. Using an induction coil, we precisely heat up your chosen material and then hand bend it to the desired angle.
This technique is fantastic for creating:
- Robust, Curved Signs: Add visual flow and structural integrity.
- Corner Signage: Perfectly fit your sign into architectural elements, maximizing visibility.
- 360-Degree Visuals: Create a sign that can be seen from multiple perspectives, drawing attention from all angles in busy Edmonton or Calgary locations.
Heat bending is ideal for acrylic and polystyrene substrates – both materials respond well to controlled heat bending, allowing for a wide range of creative shapes.

Flame Polishing

Heat Bending
Double-Sided Graphics:
Why only use one side when you can use two? Double-sided graphics are a powerful way to maximize the visibility and impact of your signage. Burke Group specializes in producing double-sided prints with pinpoint registration, ensuring perfect alignment of your designs on both sides.
- Standard Functionality: Ideal for directional signs, hanging displays, or window graphics visible from both inside and outside your Edmonton or Calgary business.
- Dynamic Visuals: With careful planning, you can use double-sided graphics to create a “wow” moment. By perfectly aligning images and making subtle changes between the front and back designs, you can produce a bold, eye-catching visual that appears to transform as viewers pass by. This adds an engaging, almost interactive element to your print materials and signage.
Double-sided graphics are perfect for acrylic, polystyrene, and dibond – all these materials provide excellent surfaces for precise double-sided printing.


Double-Sided Graphics
Tell Your Brand’s Story with Burke Group’s Specialty Finishes
Your signage is a vital opportunity to tell your brand’s story and make a lasting impression. While these are just a few examples from the vast world of signage possibilities, we hope we’ve inspired you to diversify your signage in Edmonton and Calgary, and truly make it work harder for your business.
At Burke Group, we’re dedicated to helping you achieve your vision with exceptional quality and innovative solutions. Ready to add a new dimension to your brand? Contact Burke Group today to discuss how our advanced print finishes can elevate your signage in Edmonton and Calgary!